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Driven by – Explore a brand’s new direction
Under the title ‘DRIVEN BY‘ we created a marketing concept to strengthen the AlphaTauri fashion…
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New York Fashion Week meets F1® car livery launch
On 11 February 2023 at the upbeat of the New York Fashion Week, AlphaTauri fashion…
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Scuderia AlphaTauri Formula One® brand and livery design
After the 2019 announcement of the main sponsor change at Scuderia Toro Rosso and the…
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Immersive experiences inside AlphaTauri’s flagship store
The newest AlphaTauri flagship store in the heart of London comes with a slick monochrome…
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A flexible pop-up solution travels around the globe
On-site sales in an exclusive, premium environment during events is always tricky. At 22 locations…
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Conquering the world’s capital of Fashion
At the start of February 2020 an innovative eye-catcher guaranteed to surprise the metropolis of…
