Under the working title ‘Driven by Purpose’ I’m responsible for strengthening AlphaTauri’s connection to the world of Red Bull and it’s engagement in Formula One®. …
Natural phenomena create incredible forms, to the point that they could be architectural shapes. Inspired by the process of organic matter translated into contemporary design, …
For the first time ever, AlphaTauri launched a campaign that fuses virtual and real elements to create an exciting visual experience.The campaign launched in …
In 2021 we transformed the AlphaTauri’s showroom in Salzburg, Austria, into an immersive environment which brought the brand’s Taurobran® collection to life. The first part …
Below you can find extracts of various kinds of fashion campaigns throughout the years for AlphaTauri. The campaigns were released on a global scale on …
