For the AW25 collection, we travelled to Alaska, a place where silence feels vast and the landscape stretches wide.

Together with two professional kitesurfers and Red Bull athletes, Lasse Walker and Tom Bridge, we explored what freedom looks like when it’s stripped down to movement, space, and stillness.

Shot on location in temperatures close to -35°C, the campaign was captured in an environment as demanding as it was cinematic.
I photographed the story with a minimal setup, aiming to stay close to the rawness of the setting, and the people in it.

‘The Edge of Freedom’ brings AlphaTauri to the edge of the elements — where performance meets presence.